FOR IMMEDIATE RELEASE
March 31, 2015
TORONTO ARGONAUTS #littleACTIONS
MAKING BIG DIFFERENCE INTERNATIONALLY
Youth-Focused Project to end Men’s Violence against Women continues to earn recognition locally and abroad
VIDEO: PSA for Make the Call
Toronto – #littleACTIONS by Argonauts players and alumni are making a big difference in helping to end men’s violence against women within our community and abroad. Alongside White Ribbon Campaign representatives, the Argos continue to influence and educate youth in the Greater Toronto Area and earn international recognition through Huddle Up and Make the Call: A Gender-Based Violence Prevention Project, presented by Tim Hortons.
Later this week, Shai Kohen, Project Manager of the White Ribbon Campaign, will be in Louisville, KY at the third annual Muhammad Ali Centre Athletes and Social Change Forum. He has been invited to speak on the successes and positive impact that Argonauts’ players and alumni have experienced in Toronto area secondary schools through Make the Call.
This past October, the Argonauts, in partnership with the White Ribbon Campaign and Status of Women Canada, became the first recipients of the Zonta Says No! Award – Area 2, as endorsed by the United Nations, for their work in helping to prevent men’s violence against women.
Shai Kohen commented, “We are excited that Make the Call, in partnership with Status of Women Canada and the Toronto Argonauts, continues to build momentum and awareness about gender-based violence in the Toronto community and around the world. The opportunity to be at the third annual Muhammad Ali Centre Athletes and Social Change Forum will give us the platform to explain the great work that’s being done as well as share how Argos players and alumni make a daily impact through their personal testimony.”
The Muhammad Ali Centre Athletes and Social Change Forum takes place on April 3 and April 4 in Louisville, KY. This year’s theme is Athlete Activism and the forum will welcome practitioners, scholars, policymakers, athletes and advocates who work to advance the role of athletes and social values through the core values of Muhammad Ali: respect, confidence, conviction, dedication, spirituality and giving.
ABOUT THE WHITE RIBBON CAMPAIGN
The White Ribbon Campaign is the world’s largest movement of men and boys working to end violence against women and girls. Since 1991, the White Ribbon Campaign has expanded to over 60 countries around the world.
ABOUT STATUS OF WOMEN CANADA
Status of Women Canada works to advance equality for women and girls across Canada by removing barriers to participation in society and places particular emphasis on their economic security and prosperity, their leadership and democratic participation and ending violence against women.
ABOUT TIM HORTONS
Tim Hortons, part of Restaurant Brands International, is one of North America’s largest restaurant chains operating in the quick service segment. Founded as a single location in Canada in 1964, Tim Hortons appeals to a broad range of consumer tastes, with a menu that includes premium coffee, hot and cold specialty drinks (including lattes, cappuccinos and espresso shots), specialty teas and fruit smoothies, fresh baked goods, grilled panini and classic sandwiches, wraps, soups, prepared foods and other food products. As of September 28, 2014, Tim Hortons had 4,590 systemwide restaurants, including 3,665 in Canada, 869 in the United States and 56 in the Gulf Cooperation Council. More information about the company is available at www.timhortons.com.
ABOUT THE TORONTO ARGONAUTS
The Toronto Argonauts are North America’s oldest professional football club, celebrating their 142nd anniversary in 2015. As Toronto’s #1 community team through player involvement and community programs, the Toronto Argonauts, a member of the Canadian Football League (CFL), have 16 Grey Cup championships to their credit. For 2015 season ticket and group sales packages, please contact the sales team at (416) 341-ARGO. For more information on the Toronto Argonauts Football Club, please visit www.argonauts.ca.
FOR MORE INFORMATION:
Eric Holmes
Toronto Argonauts Football Club
O: 416-341-2733
C: 416-670-0521
eholmes@argonauts.ca